Roshif Siddiqui is a Senior Product Designer at Five Frogs with over a decade of experience
Where the Journey Began
Born in Saharanpur, North India, Roshif's design journey began in 2015 during the era when Photoshop was the center of every designer's universe. As a self-taught designer, he spent the next decade deeply immersed in both design and UI development. This dual path taught him exactly how digital products are built from the ground up, allowing him to transition into a specialized product designer with a passion for crafting thoughtful, scalable solutions.
What He Does Now
Today, Roshif is a UI/UX Designer at Five Frogs, where he focuses on architecting complex B2B SaaS products. He is great at making sense of complex projects, bringing different teams together, and transforming dense enterprise systems into intuitive, delightful experiences. He believes that good design comes from clear communication—whether that means agreeing on project goals with leaders, or explaining complex design ideas using everyday examples.
The Differentiator: Design and UI Architecture
Roshif’s biggest advantage is his technical foundation. He doesn't just draw theoretical concepts in Figma. Because he understands the realities of frontend development, he designs structural, dev-ready components. He builds his UI systems to map perfectly to the code, bridging the gap between design strategy and engineering execution to help teams build better products, faster.
UX & UI Design
UI Architecture
Dev-ready component
Senior Product Designer
Five Frogs Technology
Scaled and evolved the design system across a B2B SaaS logistics/trucking platform, designing complex dashboards, data-heavy forms, and workflow-driven screens for high-traffic legacy experiences.
Senior Software Engineer
Caastle
Designed and developed the Provisioning UI, an internal monitoring dashboard tracking system and Laundry/Care Management tool for a B2B clothing rental platform.
Software Engineer
Caastle
Developed complex React components for a women's clothing e-commerce platform and internal tools, bridging design intent and technical implementation.
UI Developer
Justprop.com
UI Developer
Shopmate Pvt Ltd
